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Breakthrough: How Great Companies Set Outrageous Objectives
- and Achieve Them
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OverviewBreakthrough is a fact-based, practical guide that helps business leaders keep their success cycles turning with constant business innovation. Based on a landmark ten-year study of more than seventy bold, breakthrough companies–such as IBM, Countrywide, and American Standard–this book shows how the world’s best companies stay on top. The secret these high-performing companies share: challenging themselves to achieve goals that seem unreasonable; developing master plans that integrate every area of the company; harnessing technology, process innovation, and people in pursuit of focused goals; and consistent, disciplined execution. Breakthrough requires more than just good ideas or extra effort–it comes from practical, real-world steps that lead to unbelievable results. This book describes all the ways breakthrough companies separate themselves from their rivals, including:
Packed with case studies and revealing data,
Breakthrough combines proven advice for aspiring leaders with practical
strategies for effective business innovation. For market leaders and
insurgent companies alike, the key to outrageous success is setting the
outrageous goal–and using the power of Breakthrough to achieve it.
From the Back Cover
"Teams that embrace bold
goals and breakthrough strategies can accomplish remarkable results. This
book will be invaluable to anyone embarking on that path." "Yellow’s continued industry leadership will
result in large part from embracing Bill Davidson’s philosophy and
approach." "Strategic change is a high-risk, high-return
proposition. Davidson’s framework provides a sure, firm foundation for
success." "This is a serious piece of work which should
be required reading for all business leaders. If you plan on remaining or
becoming number one in your industry, have your top management team read
this right away." "I could not put it down--stunning insights
into corporate strategy and tactics." |
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MESA Research
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